I worked with New Moon (fka the Projects*) to create a new brand for a seasoned and successful agency. The long-overdue tensions of 2020 provided clarity that the agency’s former name was insensitive and needed to change. I worked with a wonderful, earnest, and empathetic group of people to write internal strategy and create website copy so that the agency can serve top-tier brand for years to come.

The full website can be viewed at www.new-moon.com.